Award-winning design, marketing, & brand-safe AI systems.

View PortfolioAI in Marketing Thesis

Creative direction that cuts through the noise.

AI marketing that sees through the hype.

Dark room with a large screen displaying 'CANNES LIONS + AI' and 'ZERO TO ONE' text, with silhouettes of three people.
Dark-themed laptop with running app login screen and floating smartphone displaying workout tracking app.Black-and-white photo of shirtless man smoking a cigarette with 'SUPA BWE' text and quote from XXL Magazine on left, plus a statement about hip-hop and logos of XXL, Fader, Complex, Pigeons & Planes, Vibe, Bootleg, and HipHopDX below.Dark conference room with a large screen displaying Multiplier logo and text about AI marketing for healthcare, highlighting HIPAA compliance, proprietary tech, and encryption. Brand identity design by James Cannella for Multiplier, founded by serial entrepreneur Naseer Hashim
Brand identity mockup for Maya MD featuring a smiling man in a grey sweater, a flyer about improving patient experience with a mobile interface, and business cards with the Maya MD logo and contact information for Johnathan Doe.Healthcare technology company website design by James Cannella for MayaMDFive business cards floating on a black background, with two white cards showing the name James Cannella and three dark gradient cards displaying the logo ZERO TO ONE.Persil Laundry Detergent Newsletter Design and Social Media posts. James Cannella Marketing, Design, and Artificial Intelligence Consulting ServicesCircle K digital ad design. Easy Pay, Polar Pop, and Dolittle featuring Robert Downey Jr. James Cannella Marketing, Design, and Artificial Intelligence Consulting Services
Smiling young woman with curly hair wearing a white top, sitting against a blue background with white graphic accents.Color wheel with gradient from pink to blue surrounding the text 'Zero to One Large Behavioral Model' and labels Smart Suppression, Precision Targeting, and Hyper-Personalization.Dark room with a large screen displaying 'CANNES LIONS + AI' and 'ZERO TO ONE' text, with silhouettes of three people.Packaging design, print materials, and brand collateral for apparel company. James Cannella Marketing, Design, and Artificial Intelligence Consulting ServicesLaptop on a dark surface displaying a website with the text 'Helping the world's largest brands add precision into the marketing mix.'
Website design and landing page design for Bolis Media, and digital marketing agency specializing in influencer marketing and social media advertising. Lil Pump and Gunna, TikTok promotion strategies. James Cannella Marketing, Design, and Artificial Intelligence Consulting ServicesWarhol.ss press kit design from Chicago. James Cannella Marketing, Design, and Artificial Intelligence Consulting ServicesLogo Design, Brand Identity, and Graphic Design Work for Startups, SaaS companies, and tech companies. James Cannella Marketing, Design, and Artificial Intelligence Consulting ServicesProsperApp - Open laptop on a dark textured surface displaying a website homepage with text about a global communications agency and a translucent cube graphic.
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Case Studies

Fortune 500 Results. Startup Agility.

I help businesses do more with less by designing performance-driven creative, brand-safe AI, and intelligent marketing systems.

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ZeroToOne
Brand Identity, Web Design, AI Marketing
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ProsperApp
Brand Identity, Web Design, UI/UX
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Digital billboard displaying a portrait of a smiling older woman with short gray hair against a blurred green and purple background, with a white circular loading icon overlaid.
MayaMD
Brand Identity, Web Design, Marketing
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Multiple smartphone screens displaying Circle K Easy Pay promotional ads highlighting fuel savings and rewards.Six smartphones displaying Circle K Dolittle Flip & Find promotional ads featuring the movie character and various animals.Six smartphones showing Circle K ads for Polar Pop and Froster drinks with prices starting at 79 cents and cooling-themed slogans.
Circle K
Graphic Design, Marketing
$
60
M+
Revenue & funding I've helped raised
271
Citations of my thesis paper, Artificial Intelligence in Marketing
3
M+
Total downloads of apps I've helped designed

My Services

One man, full service.

A full suite of branding, web design, AI, and marketing services all under one roof. Done right the first time, in no time.

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Design

Marketing

AI & Automation

About Me

Since writing my honors thesis about the impact that AI would have on marketing in 2018, I've been in putting my research to the test in the real-world, from AI projects that I presented to The Atlantic Council and graduate courses I helped teach at Carnegie Mellon University to overseeing successful AI marketing campaigns for Fortune 500 companies & more.
James Cannella holding his honors thesis paper titled Artificial Intelligence in Marketing Research Paper after defending his thesis at W.P. Carey School of Business at Arizona State University for Barrett, The Honors College in front of his thesis committee including Amy Ostrum, the Dean of Marketing at ASU, and Brett Giles, founder of Sitewire agency.
Polaroid photo of award-winning designer James Cannella during hip-hop artist Chance The Rapper's release party for his album "Coloring Book", taken in an elevator at Soho House, Chicago
James Cannella headshot photo - professional designer, digital marketer, AI specialist and n8n workflow expert

Awards & Press

ADDY Award for Logo Design by James Cannella as part of AdWorks Advertising Club at ASU.
ADDY Award for Logo Design
Design awards and recognitions James Cannella helped earn for Avintiv Media while working as creative director, such as Best Web Design Agency, Top Web Designers, Best Graphic Designers, and Top Digital Marketing Agency 2018.
31 Design Recognitions
Photo taken by James Cannella of Accendi being featured at Urban Outfitters in Tempe, Arizona for the UO Dreamers and Doers Event.
Urban Outfitters Feature
Photo taken by Caleb Zahm of Accendi and Color of the Day owner, James Cannella and Bryce Lofchie, aka DJ Diabetes, being interviewed for the art publication, Chicago Creatives
Chicago Creatives Interview
Screenshot of the headline of the Accendi Interview for Chicago Creatives publication featuring James Cannella and DJ Diabetes aka Bryce Lofchie
Barrett, The Honors College Interview
Screenshot of James Cannella's interview for Neon Pajamas publication.
Neon Pajamas Interview
Screenshot of the cover of Runway Media's publication featuring an interview of James Cannella discussing Color of the Day (COTD) Twitter account and his handmade organic clothing brand, Accendi.
Runway Media Interview

Testimonials

10+ years of great

app launches
ad campaigns
rebrands
brand building
AI projects
design sprints

"James has the unique ability to understand creative direction and get a feel for how something should be designed very quickly, and the final product always exceeded expectations. James carries a high level of professionalism with him in all he does, and I’d recommend him for any team looking to up their game."

Steve Messa
COO, InfluenceLogic Agency

"James proved to be an extremely driven and creative individual with an excellent eye for design and a willingness to assist in multiple facets. He was a great addition to the team and has all the tools to succeed wherever he goes next."

Bret Giles
Co-Founder, August United Agency

"James is extremely proficient and knowledgeable, and his work ethic is beyond measure. I highly recommend James, as he excels in digital marketing, creative, and everything in between as he has proven himself a valuable asset time & time again."

Ivan Abad
COO, Avintiv Media Agency

"The process was smooth and efficient. James handled all issues with ease, and made us feel comfortable throughout the entire process. The final product was beautiful, exactly what we needed it to be, informational and aesthetic."

Matthew Bolis
CEO, Bolis Media

Frequently Asked Questions

Learn more about my services, how the process works, turnaround time & more.

How does the process work from start to finish?

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Depending on the service package, a typical project will be completed in 2-6 weeks. Complex deliverables, such as custom AI systems and/or enterprise website design may take a bit longer. To get a specific estimate, schedule a discovery call with me.

Do you offer workshops or team training on AI in marketing?

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Yes. I offer executive briefings, marketing team workshops, and customized AI training sessions. These sessions cover practical AI implementation, marketing automation, content strategy, and ethical AI deployment. Workshops can be virtual or in-person.

Do you implement AI tools directly, or just provide strategy?

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Both. I provide high-level AI marketing strategy as well as hands-on implementation support. This includes designing AI-assisted content systems, marketing automation workflows, and brand-safe AI deployment guidelines. The level of involvement depends on your team’s internal capabilities.

Can you help our team use AI without damaging our brand image?

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Yes. One of the biggest risks with AI-generated content is brand dilution. I build guardrails, brand-trained prompt systems, and content governance frameworks that preserve tone, positioning, and creative integrity.

How is your approach to AI marketing different?

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Most AI consultants focus on prompts and tools. I focus on strategy, systems, and competitive advantage. My approach is grounded in my research starting with my thesis in 2018, and has been fleshed out through hands-on AI implementation in the real-world.

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